8.4-real-estate-internet

When you decide to sell your house, you obviously want the best possible price with the least amount of hassles.

But, let’s not forget,  for the vast majority of sellers, the most important result is to actually get the home sold!

In order to accomplish all three goals (best price, least hassle and successful sale of home) you should consider the advantages of using a professional real estate agent.

Home Buyers Still Rely on Agents to Guide them Through the Home Buying Process

For instance, consider how technology has changed the home buyer’s behavior. Today, 92% of all buyers use the internet for their home search according to the National Association of Realtors’ 2013 Profile of Home Buyers & Sellers.

At the same time, the report also revealed that 96% percent of buyers that used the internet when searching for a home purchased their home through either a real estate agent/broker or from a builder or builder’s agent. Only 2% purchased their home directly from a seller whom the buyer didn’t know. Buyers search for a home online but then depend on the agent to find the actual home they will buy (52%) or to help them handle the paperwork (24%) or understand the process (24%).

Agents Help Home Buyers “Connect the Dots”

Without a doubt, the percentage of buyers that are using the internet to search for homes and information on the home buying process has increased dramatically over the last decade.

But, the plethora of information now available has also resulted in an increase in the percentage of buyers that reach out to real estate professionals to “connect the dots”. Look no further for proof than the percentage of overall buyers who used an agent to buy their home has steadily increased from 69% in 2001.

The Bottom Line

If you are thinking of selling your home, don’t underestimate the role a real estate professional can play in the process.

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